Our Work
Steering brand narratives since 2011.
Messages (from our clients) in a bottle.
The phrase ‘you don’t know what you’re missing out on’ couldn’t be truer than when referencing Preface.
Here at SEEK we pride ourselves on our highly engaged social communities, so working with a partner that understands the importance of community management in building long-lasting non-transactional relationships is critical, and we’ve found that partner in Preface.
The Preface team took the time to understand our business and our approach to social to deliver an after-hours community management solution that works. Through their in-depth onboarding process, they were able to quickly find the SEEK voice and seamlessly integrate into the core SEEK team, which allows us to collectively provide a rich and consistent engagement experience with our communities.’
Holly Arrowsmith
APAC Senior Marketing Manager, Seek
Bond University has utilised the social listening services of Preface since May 2014 and have found it to be an invaluable service that has allowed us to identify new business opportunity, provide social proof around the ROI of community engagement platforms and become more informed about brand health and mentions allowing us to respond to customers, mitigate risk and join in conversation.
Preface have been both proactive and responsive in their service offering, aiding my team to focus on high value work by having the social chatter organised and presented in a manageable and insightful format – a service that off-the-shelf tools cannot provide. I have no hesitation in recommending Preface to any business looking to monetise and prioritise resources around effective social media listening and strategy.
Andrew James
Digital Marketing Manager, Bond University
The University of Wollongong has been engaged with Preface as our social media listening partner for the past 18 months. During this time they have provided us with invaluable insights and intelligence for various business and marketing requirements.
Their timely services and impactful insights in how to deal with both positive and negative comments on social media, have enabled us to build internal skills and capacity, as well as propel traditional customer engagement practices. Preface is the ideal partner to assist in social media reputation management and brand building.
Emily Osborne
Senior Manager, Strategic Marketing & Communications, University of Wollongong
Sapphire Group engaged Matt Coonan and Nick Della Bosca and their Preface Social Media team to manage all of our consumer engagement in November 2012. At that time we were poorly managing consumer requests and complaints through our extremely busy Head Office team and we were unable to cope with the volume of requests or dedicate the internal resources to meet with the demand in a way that is consistent with our core company values.
From the outset Matt and Nick delivered to their promise of fast response times (many within 15 minutes) and followed all consumer engagements through to completion. In every instance their work has created highly engaged loyal followers who are always pleasantly surprised when they get a speedy response and complete problem resolution. We regularly receive extremely positive comments from these consumers on our social media platforms which in turn are positively acknowledged by the broader community. This positions our Glasshouse and Circa Home brands as being a stand out in service and consumer engagement which in turn builds equity in these brands.
Preface Social Media are now an integral part of our business and are consistently managing over 600 engagements per month for both general consumer queries and E commerce follow up. They now also look after much of our B2B service with our large independent distribution channel. They continue to be a key driver of our service culture and brand equity build. I would not hesitate to recommend them to any company with a clear and genuine commitment to service.
Kate Stevenson
Managing Director, Sapphire Group (Glasshouse Fragrances, Circa)
I’ve been working with the team at Preface for over two years, and simply put, would not be able to achieve all that we do without their dedication to our brands. Hard working, intelligent and always friendly, their role in managing our online B2C and B2B social communities and delivering insights is paramount to our success.
Charles Moore
Marketing Manager, Sapphire Group (Glasshouse Fragrances, Circa)
We collaborated with Preface Social Media, and as a small business owner without prior SEO and website design knowledge, their team offered us invaluable assistance. Preface provided a detailed assessment of our existing system and a clear strategy to enhance our SEO, ultimately driving more leads to our business. The most significant outcome for us was the caliber of leads we began to attract. After implementing their recommendations, we experienced a remarkable 40% increase in online lead conversion.
Zac Chipperfield
Director, The Golf Bunker Brisbane