Community Management
Give your customers a place to tell their stories and they’ll bring the people to connect with.
In the world of social media, Community Management is the art of building bridges between your brand and its followers.
It’s more than just posting content; it’s about creating a sense of belonging and fostering meaningful connections.
At Preface, we specialise in nurturing online communities so that they feel like home to your ideal audience.
From sparking conversations to resolving issues, our team knows how to cultivate a welcoming atmosphere where everyone has a voice and feels valued.
Benefits of Community Management
Traditional marketing is all about one-way communication and generating new leads. Discover how Community Management improves customer retention and loyalty, ultimately strengthening and growing your audience.
Engagement
Algorithms love engagement and engagement is a two-way street. Watch your brand develop a loyal following and ultimately, its biggest advocates, through the art of conversation.
Customer Support
Great Community Management acts as an extension of your Customer Support team by quickly addressing the issues and concerns of your most vocal customers, and empowering super fans to solve problems for you.
Analytics & Reporting
Community Management delivers invaluable data and insights directly from your customers and stakeholders.
Social Listening & Monitoring
Discover proactive crisis management. Community Managers quickly identify, monitor, escalate and respond to activity that can put your brand at risk.
Our Process
Audit and Review
Our comprehensive reviews ensure you have a clear roadmap to supercharge your community and get everyone talking. We analyse everything from engagement metrics to community design, pinpointing weak spots and uncovering golden opportunities for growth.
Strategy
We’ll collaborate with you to build a blueprint for success, complete with detailed designs, recommended tools and thorough planning to set your community on the right path. It’s your community, your way, with our expert guidance lighting the way.
Design and Launch
We’ll work with you to understand and define your vision and goals, then craft a dynamic strategy that encourages engagement and fosters a sense of belonging.
Moderate, Engage, Report
Our experienced Community Managers will produce engaging content, spark conversations with your customers, and make sure every member of your online community feels valued and heard. We handle the day-to-day hustle and provide you with regular reports to keep you in the loop.